Business Pulse
Find the real problem. See the real opportunity.
A 360-degree diagnostic that traces problems to their root cause, uncovers the opportunities you’re missing, and delivers a clear plan to act on. In 30 days.
Subsidised spots available.
Is this you?
You know something needs to change, but you can’t pinpoint exactly what, where, or what to do first. Maybe revenue is dropping and you don’t know why. Maybe you just took over and inherited a business with no documentation. Maybe you’ve tried fixes that didn’t work. You need someone to look at the whole picture, not just the symptoms.
"Revenue is down and I don’t understand why."
"I just took over and I have no idea where things actually stand."
"We’re busy but going nowhere."
Sound familiar?
We tried fixing it, nothing worked
You’ve restructured the team, changed pricing, hired new people, tried new marketing. But the problem keeps coming back. Because you’ve been treating symptoms, not the root cause. The root cause is usually hidden across multiple departments, not sitting in one place.
I don’t know which numbers to trust
Your accountant gives you tax reports, not management reports. You know revenue and costs, roughly. But you can’t answer: which product is most profitable? Which client actually costs you money? Where exactly is cash leaking? Without these answers, every decision is a guess.
I inherited this and I have no map
Previous leadership left no documentation. You’re making decisions based on what people tell you, not what the data shows. You need a baseline, fast, before you can set any direction.
I feel it in my gut, but I can’t prove it
You suspect the problem is in sales. Or maybe operations. Or maybe it’s the team. But you can’t prove it because you don’t have the data to separate feeling from fact. You need someone external who follows the evidence, not the politics.
If you recognise yourself in any of these, you don’t need more opinions. You need evidence.
Problems don’t live in one department. A revenue problem might start in sales, but its root cause could sit in product quality, pricing, hiring, or all three simultaneously.
We follow the evidence wherever it leads. Across departments, across markets, across your entire value chain. Until we find what’s actually causing it.
What we actually do
We start by listening.
A structured conversation, around 2 hours, where you tell us what’s keeping you up at night. What’s the biggest problem? What’s the opportunity you want to capture? We use a tested interview framework to separate symptoms from root causes and define the real problems worth investigating.
We define the investigation.
For every problem you raise, we formulate a hypothesis: what’s the visible symptom, what are the likely causes hidden across different parts of your business, and what evidence would confirm or deny it. Like scientists, not accountants.
We analyse your data.
You give us access to your company data: financials, HR records, sales figures, CRM exports, contracts, org charts, whatever exists. We go through everything systematically. Our data processing is AI-enhanced, which means we handle volume and complexity that would take a traditional team weeks. Every finding is traced to a specific data point. Nothing is opinion.
We do our own investigation.
We don’t just analyse what you give us. We go out and find what you can’t. We research your market, your competitors, industry trends, regulatory shifts. We call competitors, talk to potential buyers, do mystery shopping when needed. If your clients are buying less, we find out whether that’s your problem or a market shift. If a competitor is growing, we find out how.
We trace it across your entire company.
Problems don’t live in one department. We follow the evidence wherever it leads: across finance, sales, operations, HR, procurement, governance. The goal is a complete picture of every problem and every opportunity, with all their cross-departmental connections.
We validate together.
Before we write the final strategy, we sit down with you for a working session, around 2 hours. We present what we found, you challenge it, we adjust. The action plan is co-created, not imposed. You own it because you helped build it.
30 days from start to strategy
Discovery meeting
You tell us the problems and opportunities. We define the investigation. You give us access to data.
Deep analysis
Co-validation workshop
Strategy delivered
Can we do it faster? Yes, if you’re responsive with data and available for the workshop.
What you get
A complete picture of your business.
Not a surface-level review. A thorough investigation that connects the dots across your entire company. You'll see patterns you couldn't see before: how a problem in sales is actually rooted in procurement, how a staffing issue is creating a financial bottleneck, how a market shift is behind your revenue plateau. The full picture, not fragments.
The real root cause, not just the symptoms.
You came to us with a problem you could feel but couldn't diagnose. You leave knowing exactly what's causing it, which departments are involved, and why surface fixes haven't worked. Every finding is traced to specific data, not opinion.
A prioritised action plan you can act on immediately.
Not 50 recommendations in a list. A phased strategy: what to stabilise now (0–6 months), what to build next (6–18 months), and where to aim long-term (18–36 months). Each action has a clear owner, a measurable outcome, and a realistic timeline. You finish reading and know what to do Monday morning.
Confidence to make decisions.
Every claim in the diagnostic is backed by data. Every recommendation is grounded in evidence. When you sit down with your partner, your board, or your bank, you can explain exactly where the business stands and why you're taking the actions you're taking. No more gut feeling. No more guessing.
A foundation for whatever comes next.
Whether you execute the plan yourself, work with us on Business Build, Business Growth, or Business AI, or bring in someone else entirely, the diagnostic is yours. The findings are yours. The action plan is yours. Nothing is locked behind our systems. You own the clarity.
The diagnostic is delivered as a comprehensive report with an executive summary you can share independently, and a workshop decision log capturing the priorities you set together with us. But the value isn't in the documents. It's in what you now know, and what you can now do with that knowledge.
What Business Pulse is NOT
Business Pulse is a diagnostic. We find the problem, map it, uncover the opportunity, propose the plan. We don’t execute the plan within this engagement.
Think of it like a medical check-up. The doctor examines you, runs tests, gives you a diagnosis and a treatment plan. The treatment itself is a separate conversation.
- If the action plan calls for a go-to-market strategy, that’s Business Growth.
- If it calls for organisational restructuring, processes, or a KPI system, that’s Business Build.
- If it calls for digital transformation or AI implementation, that’s Business AI.
You can execute the plan yourself, with us, or with someone else. The diagnostic report is yours. The findings are yours. The action plan is yours.
What we need from you
2 hours for the discovery meeting (founders and key decision-makers present)
Access to company data within 5 working days: financials (last 3 years minimum), sales records, HR data, operational data
One contact person for questions and scheduling
2 hours for the co-validation workshop
Responsiveness. Delays in data mean delays in delivery.
How we’re different
Traditional Consultant
- Analyses each department separately
- Presents a long report with everything covered equally
- Findings stay within department silos
- Recommendations are generic
- 3-6 months engagement
Business Coach
- Asks you questions, you find your own answers
- Based on conversation, not data
- No independent investigation
- No cross-departmental analysis
- Ongoing retainer, no defined end point
Business Pulse
- Starts with YOUR problem, not a checklist
- Every finding traced to a specific data point
- We do our own investigation (market, competitors, mystery shopping)
- Problems traced across departments to find root cause
- AI-enhanced analysis, delivered in 30 days
Companies like yours
Revenue stagnating, couldn’t figure out why.
45% annual client churn was invisible because new sales masked the losses. Root cause: no onboarding process, not a product problem.
Retention process built, pipeline diversified.
Cash flow problems despite growing revenue.
EUR 100,000 in dead inventory. Root cause traced across procurement (no process), sales (no demand data), and finance (no inventory tracking).
Procurement restructured, inventory categorised, financial visibility established.
Founder working 14-hour days, nothing moving without him.
80% of decisions the founder was making could be delegated with a simple approval matrix. No job descriptions, no documented processes, no KPIs.
Delegation framework built, 5 core processes documented.
Different industries. Different symptoms. In every case, the real problem was hidden across multiple departments. The diagnostic found it.
Every diagnostic already contains the seeds of what you need next.
Founders who want to grow will find market analysis, competitive benchmarking, and sales assessment already in their diagnostic. Founders where everything depends on them will find organisational mapping, process analysis, and governance review already in their diagnostic. Founders where AI is passing them by will find digital maturity assessment and workflow analysis already in their diagnostic.
The diagnostic is never wasted work. It is Phase 1 of whatever comes next.
See clearly. Move confidently.
EUR 2,500 for a complete 360-degree diagnostic delivered in 30 days. We work with a limited number of companies at a time. Subsidised spots currently available for qualifying companies.